If you want to become a great copywriter, you have to learn from the best copywriters in the biz.
Copywriting podcasts are a great way to learn how to become a successful copywriter in 2024.
You will learn how to write, how to run your freelance business and much more.
In this post…
You’ll learn why copywriting podcasts are so valuable to your success and the 10 best copywriting podcasts to listen to in 2024 (and beyond).
Why You Should Listen to Copywriting Podcasts
Here are 5 main reasons why I like copywriting podcasts:
1. Learn the Business Side of Copywriting
Lots of copywriting books and courses teach the basics of how to write copy. However, most do NOT cover the business side. If you want to succeed as a freelance copywriter, you’ll have to run a successful freelance BUSINESS. You are a business owner. The 10 copywriting podcasts I share with you all cover the freelance business side, along with how to write copy that sells.
2. Learn Insider Secrets from the Pros
Another BIG benefit of listening to copywriting podcasts is that you’ll learn insider tips and secrets from copywriters who are succeeding now. Podcasters often go on rants about themselves, their journeys, their mindset, their unique way of writing and so on. All of this is very valuable to you because you get to peek inside the mind of a successful copywriter.
3. Improve Your skills on the Go
This is why I got into copywriting podcasts. Before copywriting, I worked office jobs and food delivery side hustles (Grubhub, Ubereats, etc.) I had a LOT of time to waste. But I didn’t waste it. Instead, I improved my copywriting knowledge at work, on my commute, while working out, really everywhere I went. This is the beauty of copywriting podcasts – you can learn on the go.
4. Discover Top Copywriters to Learn From
Listening to copywriting podcasts often opens the doors for new copywriters to tune into. Most copywriting podcasts interview guests – other copywriters who are on the same journey you are on. You will learn from their mistakes, their triumphs and golden nuggets from other copywriters in the industry.
5. Stay Ahead of the Curve
Copywriting podcasts also give you insider advice on industry trends. From tech trends to lead gen methods, you’ll stay ahead of your competition by learning what’s working right now.
The 10 Best Copywriting Podcasts to Listen to in 2024
1. Copyblogger FM
Copyblogger FM, hosted by the charismatic Sonia Simone, is a great copywriting podcast that covers copywriting and content marketing. From crafting compelling headlines to mastering the nuances of persuasive writing, Copyblogger FM serves as a virtual mentor for aspiring copywriters.
Why I Like Copyblogger FM
The podcast's uniqueness lies in its actionable advice and practical approach. Each episode is a treasure trove of tips that you can implement immediately. It's like having a seasoned copywriting coach guide you through the intricacies of this exciting career.
2. The Copywriter Club Podcast
Kira Hug and Rob Marsh, the energetic duo behind The Copywriter Club Podcast, bring you in-depth interviews with successful copywriters. This podcast is a goldmine for real-world stories and practical advice, offering a glimpse into the journeys of those who are crushing it as 6 figure copywriters, right now.
Why I Like The Copywriter Club Podcast
This copywriting podcast has a very conversational style and relatable content. It's like sitting down for a coffee chat with industry experts, gaining insights into their challenges, triumphs, and the lessons they've learned along the way.
3. The Copywriter Club Hot Seat
Another gem from The Copywriter Club, The Hot Seat episodes provide a unique twist by featuring live coaching sessions with copywriters. This podcast allows you to eavesdrop on the transformation of copy from good to exceptional, providing valuable insights into the art of refining your writing through live examples.
Why I Like The Copywriter Club Hot Seat Podcast
The live coaching sessions set this podcast apart. It's like being in a virtual copywriting workshop, witnessing firsthand how seasoned professionals tackle common challenges and improve their craft. The lessons learned here are immediate and eye-opening (to say the least).
4. The Psychology of Copywriting Podcast
Dive into the mind of the consumer with The Psychology of Copywriting Podcast, hosted by Geoff Kullman. This podcast explores the psychological aspects of copywriting, dissecting how human behavior influences effective writing and persuasion.
Why I Like The Psychology of Copywriting Podcast
Copywriting is all about tapping into your reader’s psychology. This podcast focuses on the psychology behind persuasive writing. Geoff Kullman breaks down complex psychological concepts into easily digestible insights, making it accessible for beginners while providing depth for seasoned copywriters seeking more advanced tips.
5. Call to Action
Hosted by Stephanie Saretsky, Call to Action is Unbounce's contribution to the copywriting podcast scene. This podcast seamlessly combines expertise in marketing and copywriting. It provides actionable tips for crafting compelling copy.
Why I Like The Call to Action Podcast
Call to Action stands out for its holistic approach, emphasizing the connection between marketing strategy and persuasive writing. It's a valuable resource for those looking to not only sharpen their copywriting skills but also understand how their words fit into the broader marketing landscape (which you’ll need to perfect when marketing your copywriting services to clients).
6. The All Good Copy Podcast
For enthusiasts of direct response marketing and copywriting, The All Good Copy Podcast by Glenn Fisher is a goldmine of information. Glenn engages listeners with interviews, insights, and practical advice, creating a space where the nuances of persuasive writing are explored in depth.
Why I Like The All Good Copy Podcast
If you want to succeed as a copywriter, you’ll have to learn how to write direct response copy. This podcast teaches you everything you need to know about direct response. Glenn's candid conversations with industry leaders provide a behind-the-scenes look at successful campaigns, making it an invaluable resource for those looking to master the art of driving action through their words.
7. The Freelance Friday Podcast
Hosted by Latasha James, The Freelance Friday Podcast is a fantastic resource for freelance copywriters. Latasha covers everything from finding your niche to overcoming burnout, providing a roadmap for those building a successful career in copywriting.
Why I Like The Freelance Friday Podcast
This copywriting podcast focuses primarily on freelancing. Latasha shares her experiences and invites guest experts, offering practical advice on navigating the freelance landscape. It's like having a supportive guide on your journey to becoming a successful freelance copywriter.
8. The High-Income Copywriter Podcast
If you're aiming to not just refine your writing skills but also achieve financial success through your craft, The High-Income Copywriter Podcast by Ed Gandia is the perfect listen. Ed shares strategies and interviews successful copywriters who have built high-income careers.
Why I Like The High-Income Copywriter Podcast
The podcast's focus on the business side of copywriting sets it apart from the rest. Ed provides insights on setting rates, landing high-paying clients, and building a thriving freelance business. It's a comprehensive guide for those aspiring to turn their copywriting passion into a 6-figure business.
9. Hot Copy Podcast
Hosted by copywriting experts Kate Toon and Belinda Weaver, the Hot Copy Podcast is a lively and informative resource for copywriters at all levels. The hosts bring their industry knowledge to the forefront, discussing a wide range of copywriting topics, from crafting killer headlines to mastering the art of SEO-friendly writing.
Why I Like The Hot Copy Podcast
Kate and Belinda share their experiences and provide actionable advice, making it an engaging and accessible listen for copywriters looking to enhance their skills.
10. The BenSettle.com Podcast
Last but not least, this is a must-listen for every beginner copywriter. Hosted by the email marketing and copywriting expert Ben Settle, this podcast challenges conventional wisdom, offering insights that can be both eye-opening and highly effective for those seeking a unique perspective on copywriting.
Why I Like The Bensettle.com Podcast
Ben's straightforward and contrarian approach sets this podcast apart. He dives into topics like the art of not caring what others think and shares unconventional strategies for success. It's a breath of fresh air for copywriters who are ready to step outside the traditional boundaries.
Conclusion
Swap music with these 10 copywriting podcasts.
Listen to them on your commute, on errands, while working out.
Absorb the wisdom these top copywriters are handing to you – for free.
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