The wolf of wall street is one of my favorite movies.
It’s also one of the WORST movies for copywriters.
Why?
Because this movie paints the VERY FICTIONAL life of a salesmen (if you write copy, you are a sales(wo)men) and a DEADILY fake depiction of what salesmanship is.
But Jeremy it’s based on a real guy and that guy was a super duper successful salesman!!
True.
But he was also a smelly scumbag who lied through his teeth, scammed hundreds (if not thousands) of innocent people and rotted away in jail for 22 months.
Plus, Jordan Belfort is one of the VERY RARE exceptions to “that” kind of sleazy salesmanship working.
You know what I’m talkin about…
The greezy car salesmen type who aggressively pitches, hypes and bends the truth with zues strength. These types of salesmen do not last long and, if they do, they walk around with boulders of guilt, stress and anxiety.
Not a great (or profitable) way to live.
Look:
If you love writing copy & truly care about your clients but feel “dirty” about selling, then my advice to you is, learn REAL salesmanship.
Real salesmanship is more like what a doctor does for his patients.
You want to diagnose your “prospect”.
To get inside their world.
To understand their problems, pains, fears, desires and what they want most… then… simply… guide them to the solution (aka – signing you as their agent).
Doing so, will remove objections and pre-sell your clients before you even try to “close” them.
In fact, if you sell this way, 9/10 the client will “close” themselves.
Much easier.
Much better experience.
Much more profitable.
Plus, when you sell like a doctahh, you’ll get referrals up the wazzzoo.
Want to get good at THIS way of “selling”?
Want to attract your DREAM clients to you, like a magnet, and scale your freelance copywriting business to new heights?
Then hippity hoppity over here:
https://www.jeremymac.com/pages/copy-kings
To your success,
Jeremy Mac