“You can always spot the pioneers by the arrows in their backs.”
William H. Calvin
One of the worst things a copywriter can do is try to reinvent the wheel.
This is extremely risky & time-consuming.
Instead, you’d be far wealthier by following the footsteps of the “pioneers.”
Follow the breadcrumbs that the most successful copywriters have left behind for you.
Over the last century, dozens of successful copywriters have discovered and pinpointed certain words and phrases that act as shortcuts for boosting response.
Power words that tap into your reader’s psychology” and force them to pay attention, read and respond to your advertisements.
If you use these copywriting power words you can transform your writing & selling skills – almost instantly - WITHOUT working harder or more hours.
In this blog post…
You’ll learn what copywriting power words are, why you should use them in your copy and the 363 best copywriting power words used by the top copywriters to sell like pumpkin spice latte’s in October.
What are Copywriting Power Words?
Copywriting power words are specific words that are designed to influence and persuade your readers.
They're not your average, dry words – they pack a powerful persuasion punch.
Over decades of hard work and thousands of scientific tests, copywriters have discovered certain words that can instantly trigger emotional responses in readers.
These power words act as handy tools in your copywriting toolbox, helping you connect with your audience on a deeper level.
They help you effortlessly grab attention, spark interest, evoke feelings, create desire and drive action.
Whether you're trying to sell a product, promote a service, or engage your audience on social media, powdering your copy with these power words can take your writing to the next level (and make you a fortune).
Why Should You Use Power Words in Your Copy?
Using power words in your copy isn't about being fancy… it's about getting results.
In order for your copy to get desirable results, you must tap into your readers’ emotions.
Instead of just stating information, like features & benefits, you want your writing to make people feel something – whether it's excitement, curiosity, or a sense of urgency.
Power words help you achieve this by triggering emotional responses.
What’s more effective?
“Our product helps you get more customers”
Or…
“Our product helps you attract a flood of new customers”
If you desire to get paid like a queen, while having ultimate control over your kingdom, sprinkle in as many of these copywriting power words as possible, for every project you write.
363 Copywriting Power Words to Explode Your Sales
20 Copywriting Power Words for Headlines (beginning)
- Introducing
- Announcing
- New
- Now
- At last
- How to
- How
- Why
- Which
- Who else
- Wanted
- This
- Because
- If
- Advice
- Discover
- Breaking
- [NUMBER] ways to…
- Shocking
- Finally
The 5 Most Powerful Words in Copywriting
- You
- Free
- Now
- New
- Guaranteed
The 10 Most Powerful Words to Evoke Emotions of Trust
- Assure
- Confidence
- Reassure
- Dependable
- Integrity
- Faith
- Loyalty
- Steadfast
- Solid
- Verifiable
26 Power Words for Piquing Curiosity
- Uncover
- Discover
- Revealed
- Secrets
- Insider
- Untold
- Mysterious
- Intriguing
- Unearth
- Unveil
- Clues
- Hidden
- Confessions
- Behind-the-Scenes
- Classified
- Stealth
- Uncharted
- Forbidden
- Stealthy
- Unexplored
- Privileged
- Hush-Hush
- Unseen
- Confidential
- Cryptic
- Unexplained
30 Power Words for Ease and Convenience
- Effortless
- Seamless
- Simple
- Hassle-free
- Quick
- Instant
- Swift
- Rapid
- Speedy
- Streamlined
- Automatic
- User-friendly
- Smooth
- Painless
- Trouble-free
- One-click
- Straightforward
- Convenient
- Ready-to-use
- Fast
- Time-saving
- Automated
- Instantaneous
- Effort-saving
- Prompt
- No-fuss
- Handy
- Plug-and-play
- Accessible
- On-the-go
40 Power Words to Use in Your CTA’s
- Discover
- Exclusive
- Limited
- Proven
- Guaranteed
- Results
- Save
- Instant
- Unlock
- Boost
- Revolutionary
- Elite
- Premium
- Unleash
- Pioneering
- Irresistible
- Insider
- Epic
- Master
- Ultimate
- Powerful
- Breakthrough
- Risk-free
- Win
- Skyrocket
- Transform
- Jumpstart
- Effortless
- Sky-high
- Magnetic
- Zenith
- Game-changer
- Sizzling
- Obsession
- Fortune
- Exquisite
- Jaw-dropping
- Phenomenal
- Blissful
- Free
16 Power Words for Getting Action
- Act Now
- Seize
- Now or Never
- Urgent
- Jumpstart
- Immediate
- Pounce
- Instantly
- Grab
- Quick-action
- Get Started
- Start Now
- Act Fast
- TODAY
- Claim
- Access
40 Power Words to Boost Discounts and Sales
- Exclusive
- Limited-time
- Flash Sale
- Unmissable
- Bargain
- Savings
- Discounted
- Clearance
- Special
- One-time
- Irresistible
- Knockdown
- Mega
- Rock-bottom
- Blowout
- Price Drop
- Markdown
- Clearance
- Lowest Price
- Best Value
- Last Chance
- Super Sale
- Limited Stock
- Massive
- Reduced
- Steal
- Hot Deal
- Lowest Ever
- Final Clearance
- Save Big
- Mega Deal
- Red Hot
- Insane Savings
- Don't Miss Out
- Doorbuster
- Big Discounts
- Jaw-dropping
- Unbeatable
- Price Slash
- Superb Offers
50 Action Verbs to Replace Dull Adjectives & Create Vision
- Ignite
- Catapult
- Unleash
- Revolutionize
- Elevate
- Transform
- Mobilize
- Amplify
- Inspire
- Captivate
- Master
- Conquer
- Maximize
- Innovate
- Command
- Revitalize
- Dominate
- Spearhead
- Stimulate
- Supercharge
- Streamline
- Propel
- Galvanize
- Forge
- Revamp
- Intensify
- Empower
- Uplift
- Crush
- Excel
- Generate
- Energize
- Drive
- Spur
- Jolt
- Conduct
- Initiate
- Pilot
- Champion
- Optimize
- Pursue
- Pave
- Roar
- Pulsate
- Expedite
- Thrive
- Spawn
- Foster
- Catalyze
- Accelerate
46 Power Words to Create Vision Using 5 Senses
- Observe
- Gaze
- Peek
- Scan
- Examine
- Witness
- Survey
- Perceive
- Watch
- Listen
- Hear
- Detect
- Tune in
- Attend
- Eavesdrop
- Discern
- Pick up
- Catch
- Identify
- Feel
- Caress
- Grasp
- Stroke
- Embrace
- Handle
- Touch base
- Sense
- Fondle
- Pat
- Savor
- Taste
- Lick
- Devour
- Relish
- Sample
- Nibble
- Munch
- Guzzle
- Sniff
- Smell
- Inhale
- Scent
- Breathe in
- Whiff
- Snuff
- Recognize
11 Power Words to Replace “Want”
- Crave
- Yearn
- Long for
- Desire
- Ache for
- Hunger for
- Itch for
- Thirst for
- Envy
- Dream of
- Lust after
13 Transition Words to Start Your Sentences
- Anyway,
- You know what?
- Well, anyway,
- Also,
- And so on,
- In fact,
- By the way,
- As a matter of fact,
- Now,
- Then,
- And, of course,
- Finally,
- After,
8 Power Words to Emphasize Emotion and Impact
- Breathtaking
- Sensational
- Thrilling
- Jubilant
- Provocative
- Irresistible
- Remarkable
- Unbelievable
16 Power Words for Exclusivity and Rarity
- Exclusive
- Limited
- Elite
- Coveted
- Prime
- Bespoke
- Golden
- Invaluable
- Legacy
- Little known
- Rare
- Once in a life-time
- Special one-time offer
- Never seen before
- Never release to the public
- Hidden
10 Copywriting Power Words for Innovation and Change
- Revolutionary
- Pioneering
- Breakthrough
- Innovative
- Transform
- Pivot
- Revamp
- Innovate
- Modern
- Progressive
10 Power Words for Authority and Confidence
- Proven
- Guaranteed
- Master
- Ultimate
- Expert
- Precision
- Authority
- Supreme
- Prime
- Triumph
12 Copywriting Power Words for Positivity and Success
- Success
- Triumph
- Victory
- Prosper
- Conquer
- Thrive
- Flourish
- Resilient
- Tenacious
- Courageous
- Brave
- Fearless
Conclusion
Refer to these copywriting power words often and USE them throughout your copy.
If you do, I can almost guarantee you’ll impress clients, multiply your income and shortcut your success.
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