Social media is dynamic, and trends come and go.

Stay updated on the latest hashtags, viral content, and current events to infuse freshness into your copy and boost your results.

Social media is all about being social.

Actively engage with your audience by responding to comments, asking questions, and participating in relevant conversations within your niche.

Whenever engaging with users, always talk to them in a friendly, conversational tone.

Do NOT talk like a faceless company.

People like doing business with other people, not brands.
​
​

Leverage analytics tools provided by each platform to gain insights into the performance of your content.

Analyze metrics such as engagement rates, click-through rates, and audience demographics to refine your strategy and improve results for your clients.
​
​

I’ve written over 2,500 words on how to become a successful freelance copywriter.

This guide uncovers exactly what I did to break into copywriting very fast and earn close to 6-figures within my first year.

However, here is a quick summary of the 5 main steps:

The 3 main ways to do so are learning, practicing and writing – DAILY.

Here are the 10 copywriting books I read as a beginner:
​
​1. The Boron Letters by Gary Halbert
2. The Adweek Copywriting Handbook by Joseph Sugarman
3. How to Write a Good Advertisement by Victor O. Schwab
4. Scientific Advertising By Claude Hopkins
5. The Ultimate Sales Letter by Dan Kennedy
6. Ogilvy on Advertising By David Ogilvy
7. Tested Advertising Methods By John Caples
8. Cashvertising By Drew Eric Whitman
9. The Copywriter’s Handbook By Bob Bly
10. Kick-Ass Copywriting Secrets of a Marketing Rebel By John Carlton

Along with these books, you should take some social media marketing courses to learn the basics, fundamentals and best practices.

Understand this…

How to craft a persuasive and engaging message (copywriting 101) remains the same, but there are slight nuances and best practices for each social media platform. So, make sure you study each social media platform you write for.

For practicing your skills….

Read top ads, turn features into benefits and use the 4 Us headline formula to quickly get good at writing attention-grabbing headlines.

For more details on these copy exercises, see this detailed blog post:

How to Practice Copywriting for Free (5 Exercises to Improve Your Skills TODAY)

In addition to reading and practicing, you’ll also want to write, every single day.

Before you gain clients, you can just rewrite (and improve) existing social media copy you see on your feed.

This is where you can put everything you’re learning into practice.

I learned, practiced and wrote copy for 3 months before getting clients. I recommend you do this for at least a month.

The reason:

Value.

You want to get good at writing social media copy so you can provide value to your clients.

This is the ultimate secret for earning a killing as a social media copywriter.

There are many ways to gain clients.

In my blog post, "How to Get Copywriting Clients in 2023 With No Experience (Get New Clients TODAY)," I reveal my ten favorite methods.

As a beginner, the goal is to gain rapid-fire experience by writing for a wide variety of clients, social media platforms and topics.

The 2 fastest ways to gain copywriting clients:

1. Facebook: Create an offer and post it to your feed. I scored my first client within 24 hours using this method.

2. Fiverr: Create a Fiverr account and post gigs to attract clients within days (I secured 50 clients within 3 months using Fiverr)

​AFTER you’ve gotten a lot of experience, and have a bunch of samples and testimonials, you’ll want to…
​
​

Specialists are always paid more than generalists.

After you’ve gained experience and have samples & testimonials to show clients, you should choose a niche.

Top 10 freelance copywriting niches in 2024:

After you have samples, testimonials and experience, create a portfolio by following my detailed blog post: How to Create a Copywriting Portfolio with NO Experience (In 10 minutes or Less)
​
​

This blog post shows you the top 3 ways to grow your business and hit 6-figures as a social media copywriter.

3 Fastest Ways to Grow Your Freelance Copywriting Business in 2023 (Make 6-figures This Year)

Read it once you’re at this stage.
​
​