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The Infamous Tale of Woody Mingo

Oct 26, 2023 by Jeremy Mac

Last weekend, me and the fam were going through old memory boxes from when I was a young whipper snapper

We stumbled across a very unusual school project…

It was a single piece of paper.

With a BIG drawing of this douchy looking kid with long black hair, wearing a thickk gold chain and a backwards hat.

Below this drawing was a short story about the infamous Woody Mingo.

Basically, a warning shot to “pudgy kids with low confidence, especially named Steve” to stay away from this bully.

I mention the tale of Woody Mingo for a special reason.

Special reason:

I get a lot of questions from aspiring copywriter’s about how to create a portfolio if they haven’t gotten any clients yet (but they need a portfolio to get clients).

Well, believe it or not, there IS a way to create a portfolio that attracts clients – WITHOUT having any prior work.

Here’s how:

Simply go online and search a few of your favorite brands.

Go to their home pages.

Then, take a gander at their headlines and sub heads.

Now, what I want you to do is, improve upon them with your own copy writing skillz.

Re-write their headlines and sub-heads.

Also, include a short paragraph explaining your reasoning behind your writing (I.E. how you improved the original headlines).

You can do this for all sorts of copy too…

Emails, Advertisements, video scripts, etc.

Do this for a bunch of different medias and types of copy, and you’ll have a LOT of quality samples to showcase in your portfolio – in no time square.

I did this when just starting out.

And believe it or not, I got praised by a company (paying 6-figures a year for a senior position) on one of these samples (even when I had a lot of paid work next to it).

The reason why this works so well is because you’re DEMONSTRATING your copywriting knowledge and skills in front of potential clients.

If you’d like to get a TON of paying clients within 48 hours from NOW, then I urge you to enroll in my exclusive membership – Copy Kings:

https://www.jeremymac.com/pages/copy-kings

Once you do, you’ll gain instant access to a very special training that shows ANYONE how to get dozens of paying clients over the next few weeks.

It’s fool proof.

Works for complete beginners with no prior experience.

Best part?

You don’t need a portfolio, or even get on a sales call.

See for yourself, my friend:

https://www.jeremymac.com/pages/copy-kings

 

To your success,

Jeremy Mac

Do You Write Slower than a Sloth?

Oct 26, 2023 by Jeremy Mac

I used to write slower than a slimy slug.

I’d take hours to write a 150-word email.

And DAYS to write a SINGLE blog post.

This pissed me off.

Because I knew my turtle speed was holding my piggy bank hostage.

That I was quite literally leaking money because I couldn’t take on more work.

However, this all changed with one simple “tweak”.

I couldn’t believe how easy it was.

And after I applied it to my writing, I was banging out copy 10x faster than before.

Want to know what I learned?

Want to use this “secret” so you can write copy at least 2x faster than you are now?

Then go here:

https://www.jeremymac.com/pages/copy-kings


I’ve added a 5 minute recording on this “secret”, as a bonus for those who subscribe to my monthly membership – Copy Kings.

Plus, 6 more VERY valuable bonuses that can rip you out of sticky copy ruts and help you earn a chunks of green stuff. 

However, you betsa get to steppin’ soon before you miss out on these bonuses because they WONT LAST LONG.

To your success,

Jeremy Mac

Weakest Link in the Jungle

Oct 26, 2023 by Jeremy Mac

We all know lions are the king of the jungle.

But do you know the weakest link of the jungle?

I bet you don’t.

To be honest, it shocked me.

Because they have a very impressive superpower.

I’m talking about…

Cheetahs.

Yes, they’re basically real life flash.

BUT…

Speed is essentially all god gave them.

Because they are easy peasy food for just about every predator stomping around the jungle – crocs, jaguars, lions, leopards, hippos, etc.

They also have a hard time hunting food because they get winded like an old geezer after catching their prey.

Watched a video of a dozen or so cheetahs getting their lunch stolen by a single Heena… half their size! (Pathetic).

It’s gotten so bad for this weak link that they are on the verge of extinction. 

Another “species” sitting on the edge of extinction are WRITERS.

Not copywriters.

(At least not REAL copywriters who get results)

But content writers? Ghost writers? Technical writers? Or “copywriters” who can’t turn words into sales?

Yeah, they’ve got about a year or so until they’re wiped off this green earth.

And you know what?  

I don’t feel bad for them at all.

Because copywriting is not about writing.

It’s not about creativity.

It’s not about pleasing your clients or boss.

Copywriting has ONE singular purpose – to rake in chunks of MONEY.

That’s why this skill is SO VALUABLE.

And why it’s SO SOUGHT AFTER by companies who understand it’s power.

And if you can pick up this rare & life changing skill – you are UNTOUCHABLE from AI.

You hold the key to unlimited wealth, freedom and total control.

And the door to your new life of abundance is sitting on this link below:

https://www.jeremymac.com/pages/copy-kings

Click it ^^^ and I’ll zap you with REAL money-making copywriting powers.

I’ll show you how to break into this industry & get paying clients within a few short days…

And after you possess this RARE skill, and can make your clients richer with the words you write, the sky is the limit to your success.

Come fly with me to the top:

https://www.jeremymac.com/pages/copy-kings

To your success,

Jeremy Mac

Why a Pretty Copywriting Portfolio REPELS CLIENTS

Oct 26, 2023 by Jeremy Mac

One of the most frequent questions I'm asked:

“How should I design my portfolio?”

First, here’s what you should NOT do…

Your portfolio should not look pretty, attractive or visually impress clients.

In the great words of Joseph Sugarman…

“The one and only job of your ad’s design is to get readers into your copy.”

Same is true with your portfolio.

You want your clients READING your copy and READING your writing samples.

Not orgasming over your “creative” graphics.

Pretty designs do not get clients.

However:

DEMONSTRATING your expertise and PROVING that you can get your clients the results they seek DOES get clients – every single time.

If you’d like to learn how to create a successful portfolio that attracts a stampede of new clients, year round, then subscribe to my monthly membership – Copy Kings.

When you do...

You’ll receive an exclusive video training (not sold anywhere else) of me breaking down my own portfolio – line by line.

I walk you through the psychology and methodology behind creating a winning portfolio.

And also give you a template to “fill in the blanks” with your own samples.

Plus…

It takes less than an hour to create and is 100% FREE.

If you want this bad boy, and if you are ready to accelerate your copywriting career faster than a Ferrari, become a member TODAY:

https://www.jeremymac.com/pages/copy-kings

To your success,

Jeremy Mac

 

The Power of "Prep Work"

Oct 26, 2023 by Jeremy Mac

I’m often asked what my favorite copywriting books & courses are.

Well, one of my top 3 is from legendary copywriter - Eugene Schwartz.

A while back, he gave a seminar at Rodale Press (multi-million dollar publishing company). Where he “spilled the beans” on his unique copywriting methods & techniques.

There are SOOO many gems dropped in this 90 minute video.

Here’s one to satisfy your copywriting sweet tooth…

Eugene was telling a story about how a football coach at West Point college, named Greg Blake Smith, said:

“The will to win means nothing without the will to prepare.”

Meaning…

The REAL results come before the big game.

They come from the prep work.

The athlete (or copywriter) who prepares the most, will reap the biggest results.

Eugene LIVED this “preparation mindset”.

He’d spend 80% of his time researching his market, product, claims, etc.

And after he did enough prep work, and was ready to finally write, he’d write home run after home run (think he had around an 80% control record - even when going against other titans in the industry.)

I’ve adopted this preparation mindset too.

But this goes deeper than just researching and writing.

It also has to do with your daily habits.

For example:

I make sure I do some quick cardio to get my blood flowing and meditate to clear my brain’s cobwebs, first thang in the AM.

Because this lets me write without resistance.

This “prep work” is why I’ve NEVER experienced writer’s block - in my 3 years of writing copy (I have over 4 years of copywriting experience but did not take it seriously – and struggled HARD as a result – my first year).

I’ve included a special training on how to delete writer’s block from your life, for good – almost instantly.

And I guarantee it’ll work for you.

This is just one of seven bonuses I’ve included for Copy Kings members.

To learn about the other bonuses – go here:

 https://www.jeremymac.com/pages/copy-kings

To your success,

Jeremy Mac

Snoring with Both Eyes Open

Oct 26, 2023 by Jeremy Mac

Holy schnikes!

This really creeped the crap out of me…

The other night:

Me and my fam were watching a movie & my dog, Coo, was “staring” at me – eyes wide open – while snoring like a sailor.

This wasn’t the first time either.

She sleeps with her eyes open A LOT.

Very unusual.

Speaking of unusual…

Using the “unusual” in headlines, is a great way to grab your reader’s attention.

Perfect example:

Think of all the looney toon magazines you see when checking out at the grocery store.

Believe it or not, the writers for these magazines (specifically the ones who write the headlines) are some of the BEST & HIGHEST-PAID copywriters in the game.

And they sell BILLIONS worth of rag mags, solely off the UNUSUAL headlines on the covers.

A great way to improve your headline game is to study these types of magazines.

Grab a handful of National Enquirer, Cosmopolitan, Worldwide News, Men’s Health, etc.

Take a gander at the covers.

And add any unusual headlines that tickle your imagination to your swipe file.

If you’d like to discover the BEST way to write killer headlines – with a 100% kill ratio – then you’ll want to sink your teeth into the upcoming Copy Kings training.

I reveal how I personally go about writing “killa” headlines.

More specifically:

A unique “mindset” I get into, that allows me to write Barry Bond’s homerun headlines - without trying (or jabbing myself with roids)

Wanna know how?

Then make sure you subscribe to Copy Kings BEFORE 2pm:

https://www.jeremymac.com/pages/copy-kings

Because that’s when I’m realizing the Kraken.

Subscribe at 2:01?

Too late bucko, you missed the gravy train.

To your success,

Jeremy Mac

P.S.

When you subscribe TODAY, you’ll also feast your eyes on a bundle of bonuses filled with supreme value. They normally cost $326, however, they are 100% FREE for smart copywriters who invest in themselves via joining my Copy Kings membership.

To learn more about these bonuses, go here:

https://www.jeremymac.com/pages/copy-kings

 

Advice for “On-The-Fence Copywriters" from The Goat Fucker

Oct 26, 2023 by Jeremy Mac

It’s no secret.

Gary Halbert is one of my favorite copywriters.

Not only has this GOAT sold BILLIONS worth of products with his pen, but he’s also an elite storyteller.

For example, here’s a life-changing story (literally) from Gary’s youth.

However, I must warn you – it’s VERY STRANGE.

But it will no doubt help any aspiring copywriters who are yet to go “balls to the wall” with copywriting.

Here goes:

Gary was being interviewed by another copywriting great – Michael Fortin, and he told Michael this BIZARRE story about his days in the army – fighting in the Vietnam war.

Well, one night, Gary was pulled out of his platoon and confronted by police and a local farmer.

Apparently, this farmer caught a US solider sodomizing his goat (told you it got weird).

And Gary was the prime suspect.

However, Gary did not stick his carrot in the farmer’s goat.

What had happened was, the elusive goat lover stole Gary’s uniform, with his name tag on it.

Moral of the story?

Life changes in a split second.

If you want a good laugh, tell god your plans for the future.

Point is…

Nothing is guaranteed in the life.

Shit happens.

And you can become grey dust any minute, of any day, for any random reason.

One minute you’re here, then, BAM! You’re GONE.

So, LIVE life to the fullest… NOW.

Start putting your dreams into ACTION…  and do not wait another day.

No more “I’ll do it tomorrow’s.”

Because tomorrow is not guaranteed.

If you have BIG dreams of becoming a successful copywriter who lives like a King. Who has total freedom, power and control over your life, then my monthly membership – Copy Kings – can show you how. In half the time it would normally take you to figure it out all on your lonesome.

Go here NOW, not tomorrow:

https://www.jeremymac.com/pages/copy-kings

To your success,

Jeremy Mac

 

 

How to Have a Successful Copywriting Portfolio BEFORE Writing for Clients

Oct 26, 2023 by Jeremy Mac

I get a lot of questions about copywriting portfolios.

Especially from raw beginners.

They wonder what the heck to add… when they haven’t gotten any clients yet.

Well, if this rings your bells, then today is your lucky day, muchacho.

Because The King of Copy is going to reveal his FAVORITE way to add swarms of juicy writing samples to your portfolio – no prior writing experience needed.

Here’s what I’m talking about:

When I was just starting out, and didn’t have any work to show, I created “spec ads”.

I went on popular website’s (like Kayak.com & PlanetFitness.com) and also scrolled through Facebook until I found some ads.

Then:

I would improve upon these company’s already existing headlines and ads. And include in my own descriptions of WHY I made the changes.

This took me all but 10 minutes to do.

And it works like magic to woo potential clients.

Why?

Because it’s a fantastic way to DEMONSTRATE your knowledge and expertise.

Because you’re giving them a “before and after”. You’re showing potential clients what you can do for them as a pro copywriter.

I go into way more detail on how to do this (in under 10 minutes) in my secret portfolio training:

How to Create a Successful Portfolio that Impresses Clients – In Under an Hour!

I say secret because this training is ONLY available to Copy Kings members.

You won’t find this crash course ANYWHERE else.

And that’s a dayum shame.

Because I give you a “behind-the-scenes” look into my own portfolio, and walk you through the hidden psychology and strategy embedded within it.

It’s perhaps the simplest, easiest and most effective way to create a rock-solid portfolio that grabs clients’ attention and forces them to reach out to you.

Best part?

You can create this filthy effective portfolio in under an hour (even 15 minutes).

If you’d like this, and 6 other EXTREMELY valuable bonuses, become a member TODAY:

https://www.jeremymac.com/pages/copy-kings

When you subscribe, you will also gain 6 other spicy bonuses guaranteed to multiply your income.

To your success,

Jeremy Mac

 

Jeremy Mac

Shows aspiring & struggling copywriters how to break into copywriting, feel confident in their copywriting skills and get a steady stream of high-paying clients - WITHOUT the confusion, hassle or guesswork

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Hear From These Thriving Copywriters Who Are Now Living Like Kings & Queens... Will YOU Be Next?

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The "King of Copy" is Giving Away Tips for Becoming a Top Paid Copywriter Right Now

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